Whether you’re new to Shopping campaigns or just have a specific question about how they work, we’ve got the information you’re looking for.
What's the difference between a Product Listing Ad (PLA) and a Google Shopping ad?
They are the same thing: an AdWords ad that shows a picture of your product.
How does my Google account differ from AdWords account?
A Google Account is a Google-wide username and password that can be used to access various products, including AdWords. Your Google Account also contains information that applies across products, such as your preferred language and some privacy settings. You can view and change this information any time by signing in at https://accounts.google.com.
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Merchant Center Help
Get details on getting started, uploading your products, and managing your data feeds.
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Find a Google Shopping Partner
Need a professional’s help to reach the right shoppers? Contact an approved member of the Google Shopping Partner Program who can assist you with building, submitting, and optimizing your data feeds and campaigns.